Game Economy Designer

Company Description

About Gameloft

Leader in the development and publishing of games, Gameloft® has established itself as one of the top innovators in its field since 2000. Gameloft creates games for all digital platforms, two of which are featured in the “Top 10 iOS Games by All-Time Worldwide Downloads” from App Annie. Gameloft operates its own established franchises such as Asphalt®, Order & Chaos, Modern Combat and Dungeon Hunter and also partners with major rights holders including Disney®, LEGO®, Universal, Illumination Entertainment, Marvel®, Hasbro®, Fox Digital Entertainment, Mattel® and Ferrari®. Gameloft distributes its games in over 100 countries and employs 4,700 people worldwide. Every month, 114 million unique users can be reached by advertisers in Gameloft games with Gameloft Advertising Solutions, a leading B2B offering dedicated to brands and agencies. Gameloft is a Vivendi company.

Gameloft SAIGON Studio: Started from 2004 with the very first studio opened in the center of Ho Chi Minh City, Gameloft had the main mission of porting Java game creation to a few hundred different feature phones. Now we have successfully launched a new creation project: APPLAYDU, which is a hit worldwide among children and parents. We have been standing among the worldwide leaders in mobile gaming industry because we are built on core values that lead our company to innovate and anticipate for the best gaming experience, from mobile phones, smartphones and tablets to set top boxes, connected TVs and consoles.

We are passionate about everything we do – about our games, our company and our industry. We take chances on people, we favor taking a risk on promising aspirants who fit in our culture and project themselves with us over the long term.  

We emphasize diversity in all facets of the company, from whom we recruit to how we build teams and studios. It is by combining the diverse talents and backgrounds of our multicultural group that we achieve greatness.

We boldly embrace change and have the means and the will to tackle any endeavor. We are proud of our ability to adapt quickly and evolve, always staying true to our entrepreneurial spirit.  

We constantly push ourselves to act as leaders: to take initiative, challenge the status quo, and bring solutions to improve Gameloft every day. We do not shy away from adversity. This is what gives us a competitive edge.

Aiming to generate innovative and creative games for fast growing technologies, we are constantly looking for the best talents in our field.

Gameloft is a Vivendi company. All trademarks referenced above are owned by their respective trademark owners. 

Job Description

As a Game Economic Designer, your responsibility is to understand how a game works as a service for its customers and how the customers behave in it, identifying and developing the purchase drivers in the game economy context, and providing constant data-driven recommendation on design, tuning and pricing in order to improve game financial performance.

To do this, pre-release, you’re able to design the virtual products a game will offer, define metrics that allow you to individually measure their impact in a given title, and work closely with the development team to see those design refined and metrics implemented.

Once the game is launched, you’re able to analyze the collected data and report which are the performing/underperforming aspects of the game economic model, why, and provide solutions to Gameloft management.

 

Project Management 

  • Defining the virtual products and their statistics with the development team, and understanding how each of them contributes to the game dynamics. 

  • Identifying the potential sale drivers for the different product categories in the game economy, defining the key points of exposure for those drivers. 

  • Work closely with the design team to optimize existing design for free to play mechanics 

  • Work closely with the development team to see those designs refined and metrics implemented 

  • Balancing the needs for those virtual products, their relation, life cycle, and their streams of availability. 

  • Managing pricing as to create specific price point roles, implement selling strategies for higher price points. 

  • Regularly provide user feedback and stat/price point tuning to development team based on play testing, during both game development and post-release. 

  • Analyze the evolution of the metrics you defined to spot both monetization bottlenecks and facilitators, then report suggestions for the game design or strategy accordingly.  

  • Keeping abreast of game design technology and techniques, industry trends, or audience interests, reactions, and needs by participating in educational programs, attending meetings or workshops, or participating in professional organizations or conferences; 

  • Determining supplementary “virtual features”, such as currency, shop items, menu design, and audio direction. 

  • Defining Meta, Monetization and Retention strategies of the games; 

  • Conducting regular Design reviews throughout the game development process; 

  • In some situations, under the delegation of Studio Lead Game Designer, taking part in task assignment, project follow-up and coordination to ensure the smooth implementation of all projects and deadline commitment in the Division; 

  • Checking, assigning and possibly fixing the bugs related to Game Economy Design or feedbacks from others stakeholders; 

Support to coach, mentor, train, organize to build a solid GD team 

  • Providing training, guidance, and necessary support to ensure the integration and job delivery of the assigned Game Economy Designers; 

  • Mentoring Game designers and other assigned members by providing them feedbacks and giving them the support regarding game economy design features; 

  • Making sure all documents, game economy features sent to Top Management and external stakeholders are well-structured and highly qualified to minimize feedbacks and gain trust; 

  • Making sure all prototypes/projects in the division will fully follow up with the core pillars; 

  • Supporting Studio Lead Game Designer to: 

  • Make training materials to improve the team members’ skills and to drive them to the best commitment, work quality and performance; 

Reporting: 

  • Reporting to Studio Lead Game Designer and Producer. 

Qualifications

Skills & Experience: 

  • About 03 to 05 years of experience in a Game Designer role; 

  • Strong sensitivity to gameplay and game design, understanding how to build needs and emotions in the context of a game. 

  • Strong analytical and formal thinking, able to break problems down in their key variables and identify the relations between them.  

  • Strong econometrics skills, able to model problems into quantitative systems, and draw qualitative conclusions out of quantitative data. 

  • Statistic knowledge, able to formulate ratios and indexes specific to each game, identifying specific weaknesses and strengths in its economy design. 

  • Mastery of Excel. 

  • Advanced understanding of SQL. 

  • Deep, up-to-date knowledge of the free-to-play market, both web-based and on smartphones. 

  • Strong marketing knowledge, able to formulate adequate selling strategies to improve the financial performance. 

  • Understanding of client/server architecture and data collecting pipeline and mining 

  • Strong passion and solid video games background – knowledge about new market trends but also about retro gaming; 

  • Solid knowledge about Game Design including game mechanics, and UI/UX; 

  • Great knowledge about Business models, monetization psychology and monetization strategy; 

  • Good organization skill. 

Attitude: 

  • Creative, imaginative and original; 

  • Solid problem-solving skills; 

  • Good storytelling ability; 

  • Great communication, presentation and pitching skills; 

  • Good understanding the capabilities and benefits of different Mobile Devices hardware and platforms, as well as the relevant software technologies and techniques; 

  • Ability to adapt quickly to change; 

  • Demonstrating flexibility of thinking and accept positive feedbacks from others for improvement; 

  • Self-disciplined; demonstrating strong motivation and passion at work; 

  • Proposing training adaptation based on programs evolution; 

  • Ability to work well in a team and alone. Cooperate with team members and actively provide support; 

  • Ability to work well under pressure and be able to meet deadlines; 

  • Strong commitment to the final game result and to the company. Willing to work hard to complete the task on-time; 

  • Meticulousness & quality oriented. 

Pluses:   

  • Previous experience in econometrics/data mining 

  • Mastering of UI prototyping tools such as Flash 

  • Experience in community managing, marketing or product manager 

  • Previous experience as game designer, social designer or gambling designer 

Additional Information

Why join the Gameloft universe?

  • Because you want to be part of an exceptional experience, within a company that is constantly growing!
  • Because you want to work with talented people who are industry pioneers!
  • Because you want to join a global company and meet great people around the world from all walks of life.
  • Or, just because you’re looking for a great place to work!

What we offer

  • Exciting diversity with our talents from around the world
  • Recognition and rewards based on your performance
  • Creative, modern and open working place
  • Continuous and professional training to fully develop your potential
  • Work hard, play hard and enjoy various activities
  • Health check-up annually

We can’t wait to find our next great talent!

  • Please submit your CV, cover letter or portfolio (if applicable)
  • Please note that only selected candidates will be contacted and your CV will be saved in our files for a period of 6 months.
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Gameloft is looking to hire a Game Economy Designer at their Ho Chi Minh City, Vietnam location. Job contains the tags Temp, Unity and Java.
Job discovered on 6/16/2021