Founded in 1992, Montreal-based Behaviour Interactive is one of North America’s largest independent game developers with close to 600 employees and over 70 million games sold on every platform. To date, the company’s games have reached more than 200 million players worldwide. In 2019, its most successful IP, the award-winning Dead by DaylightTM, celebrated 12 million players. Behaviour counts amongst its partners some of the world’s most recognized brands such as Sony, Disney, Netflix, Activision, Warner Bros, Ubisoft, Xbox Game Studios, Google, Bombardier, Wargaming, HBO, NetEase, Gaea, La Capitale, and many more. For more information: bhvr.com.
We are looking for an accomplished Head of Growth Marketing to lead the development and operation of the company’s user acquisition, digital marketing and CRM teams.
Reporting to the Chief Marketing Officer, the Head of Growth Marketing will drive both the strategy and execution of top-of-funnel lead generation and customer lifecycle marketing for our PC, console and mobile titles. You will focus on optimizing and expanding the channel mix, lowering customer acquisition costs, improving conversion and retention, and leveling up our tracking, reporting and forecasting abilities to maximize our multimillion-dollar annual demand-generation budget.
The Head of Growth Marketing will work closely and collaboratively with colleagues in Brand and Creative to develop innovative multichannel campaigns, as well as with our game teams, providing consumer data and insight for the development of revenue-focused and retention-focused features.
Personal Attributes and Values
All your information will be kept confidential according to EEO guideline.
We are an equal-opportunity employer and we are proud to foster a workplace free from discrimination. We strongly believe that diversity of experience, perspectives and background will lead to a better environment for our employees and to better games for our users.